Pre-Loved Podcast with Emily Stochl

Today we're chatting with Jackie of Jackie Rabbits, a true-vintage dealer whose path to reselling started early. Jackie was frequently thrifting with her mom as a kid, customizing denim and street wear as a teenager, and staging elaborate backyard photo shoots that stretched her creative muscles. 
She started reselling at sixteen years old, and landed an antique mall booth soon after. Six years ago she took the leap into full-time reselling – ego death and all! – and these days she has a packed weekly calendar of live shows on Whatnot. 
As she's built her vintage business, she's built a distinct point of view around handmade, richly detailed vintage while also becoming one of the earliest true-vintage sellers on Whatnot, pushing through stage fright to sell live nearly every week.
We're getting into it all — her dumpster diving stories, honest advice on pricing and pacing, and pushing through the nerves of going live, plus all the other practical wisdom she's picked up along the way. 
Let's dive right in!
DISCUSSED IN THE EPISODE:
Jackie Rabbits
Jackie's Whatnot shows
[02:48] Jackie's early love of fashion included streetwear, customizing denim, and staging elaborate backyard photo shoots
[04:11] Dropping out of high school, getting her GED, and how it shaped her path 
[06:22] Thrifting with her mom growing up, and how it became their bonding ritual 
[08:45] Landing her first antique mall booth as a teenager 
[11:07] The hustle to go full-time in vintage, selling on eBay and Depop during the early Y2K resale boom 
[13:42] Developing her true-vintage point of view 
[17:52] How the vintage scene and competition have changed since she started 
[19:16] Why she started livestreaming on Whatnot, and sees herself as a "fast flipper" in the vintage ecosystem 
[30:10] Keeping up with weekly sourcing demand
[40:25] Her advice for anyone nervous to go live 
[45:04] Long-held pieces she'll never sell and best-ever finds
LET'S CONNECT: 
📸Instagram: @emilymstochl
🐦Threads: @emilymstochl
🎥TikTok: @emilymstochl
📧 Substack: https://prelovedpod.substack.com/ 
🎧Patreon: https://www.patreon.com/prelovedpod 
SPECIAL THANKS: 
A special thanks goes out to my Patron Insiders – your support makes Pre-Loved Podcast possible!
Patty Weber
Kathy Brand
Lisa of Queenie & Pearl
Lydia Welp
Michael A.
Megan Morris
Jennifer
Alana Rivero
Jerrica Yasumura
Amanda Hale

This week on Pre-Loved, we're launching something new: the The Debrief, a special podcast segment where we "debrief" what's happening in vintage — like when you're sitting down with your friends after a market to talk through everything you saw, bought, found and noticed.
For our first Debrief, there was only one place to start: Brimfield Antique Market, the oldest and largest outdoor antique market in the country, held across six days, three times a year, in Brimfield, Massachusetts.
Joining me is my longtime vintage market buddy Emily McKay, formerly the owner of Most Wanted Luxury Resale and most recently the processing and curation manager at Housing Works. This was Emily's first full trip to Brimfield proper, after tagging along for the pre-shows the year before — so we're covering what it's actually like to experience Brimfield for the first time, from the 4:30am field openings to what to pack, what to wear, and what we each came home with.
We also chat about Emily's research from her master's at Parsons, focused on consumer behavior toward distressed secondhand clothing — and how that research shaped what she was hunting for on this trip to Brimfield.
Whether you're dreaming about your first Brimfield or you just want in on show-and-tell, this one's for you! Let's Debrief!
DISCUSSED IN THE EPISODE:
[02:42] What Brimfield Antique Market is, and how to navigate it

[10:49] First impressions arriving at 4:30am: the intensity and energy of the earliest shoppers

[12:44] First finds of the trip

[16:23] How to dress for Brimfield, and what to pack

[23:58] Documenting the show and noticing the street style trends

[32:21] Emily's research on consumer behavior toward distressed secondhand clothing

[41:49] Show-and-tell of our finds

[50:14] How pricing works at Brimfield

[58:07] Did it live up to the hype? Final reflections on Brimfield, and advice for first-timers

Thanks for listening to Pre-Loved! You can find me across the internet on Instagram, TikTok, and LinkedIn! 💛 - Emily

Today we're chatting with Jessica Barr, owner of Messy Jessy Vintage, a Brooklyn-based vintage brand specializing in women's wear and bridal, with a showroom she shares with two fellow dealers and a rotating presence at markets and events across New York, including the Manhattan Vintage Show. 
Jessica studied journalism in school, and became fascinated with sustainability and inequality in fashion — studies that eventually led her to a dedicated practice of secondhand shopping and, not long after, selling vintage itself.
Her real education in vintage came post-grad, working for Matt Smith at Newburgh Vintage Emporium, where she sharpened her eye for feminine silhouettes and fell hard for 1970s dresses. From there, her Etsy shop grew from a side hustle into a full-time business, eventually landing her in a Brooklyn showroom. In the last year, vintage bridal has become an unexpected and deeply personal part of her business, drawing in brides for laid-back appointments and building a community she never anticipated.
We're getting into it all — the treasured thrift store finds, the incredible vintage buys from a theater's costume department, road trips across Massachusetts, and the labels and styles she can never resist. All that and more on today's show! 
Let's dive right in!
DISCUSSED IN THE EPISODE:
[02:52] Jessica grew up loving fashion, including Jennifer Aniston street style and Phoebe from Friends, and hunting down pieces from Poshmark in high school 
[04:45] She studied journalism in college with a focus on sustainability and inequality in fashion
[08:25] Reconstructing a shredded 1980s Pink Floyd tee from the thrift store 
[10:21] Working for Matt Smith at Newburgh Vintage Emporium post-graduation 
[13:11] Developing her vintage brand's point of view: 70s dresses, cottagecore, feminine eveningwear 
[14:39] How vintage bridal became part of the business, and selling her first wedding dress 
[17:24] Balancing TikTok trends with personal sourcing vision 
[19:16] Why her bridal content resonates so strongly 
[23:37] Going full-time in vintage when she moved to Brooklyn, and the hustle of NYC's saturated but supportive vintage market 
[27:56] Opening a shared Brooklyn showroom 
[34:01] How her sourcing has shifted toward wholesale as the business has grown 
[41:31] Holy grail finds and go-to labels
[48:22] Favorite pieces from her personal collection, and her current vintage wishlist
EPISODE MENTIONS: 
Messy Jessy Vintage
@messyjessyvintage
Newburgh Vintage Emporium
Matt Smith on Pre-Loved Podcast
The Manhattan Vintage Show
Armoury Shop
Lucky Fool Vintage
Studio Dorothy
Brimfield Antique Flea Market
LET'S CONNECT: 
📸Instagram: @emilymstochl
🐦Threads: @emilymstochl
🎥TikTok: @emilymstochl
📧 Substack: https://prelovedpod.substack.com/ 
🎧Patreon: https://www.patreon.com/prelovedpod 
SPECIAL THANKS: 
A special thanks goes out to my Patron Insiders – your support makes Pre-Loved Podcast possible!
Patty Weber
Kathy Brand
Lisa of Queenie & Pearl
Lydia Welp
Michael A.
Megan Morris
Jennifer
Alana Rivero
Jerrica Yasumura
Amanda Hale

Today we're chatting with Ivana Perbi, founder of Wardrobe Affaire, the world's first discovery platform dedicated to pre-loved fashion events, which is on a mission to help secondhand event organizers seamlessly host fashion experiences and help shoppers discover them – all over the world. Ivana grew up in southern Germany, where secondhand wasn't a trend but simply how her family shopped, and where weekends at the flea market where her mother sold clothes shaped her eye for style.
After a decade working inside luxury fashion houses like Louis Vuitton and Chanel, a research trip back to her birthplace of Accra, Ghana — and a visit to the sprawling Kantamanto secondhand market — changed everything for her. Ivana left the corporate world, retrained as a UX designer, and launched a fashion rental platform in Berlin. 
But after three years of testing, and some incredibly successful event pop-ups, she recognized a much bigger opportunity and pivoted Wardrobe Affaire into what it is today: a platform built to solve the real logistical headaches of hosting and discovering pre-loved fashion events.
We're getting into it all — the pivot from rental to events, and her favorite vintage finds, including the vintage Chanel she found for a steal at a Berlin flea market! 
Let's dive right in!
DISCUSSED IN THE EPISODE:
[02:54] Ivana loved style and collecting fashion magazines growing up
[07:04] When sustainability in fashion started to connect with her personal values 
[08:20] Learning about Ghana's Kantamanto Market and the scale of secondhand clothing waste 
[11:07] Ways to keep clothing in circularity — repair, swapping, and rental 
[13:29] What she learned about repair and craftsmanship working at Louis Vuitton and Chanel 
[15:23] The origin story of her first fashion rental platform 
[16:18] Convincing lenders, consumers, and investors to embrace rental in Germany 
[18:08] What she learned about the "attitude-behavior gap" in sustainable fashion
[20:52] Deciding to pivot from rental into secondhand events
[23:42] The gaps she was trying to fill in the pre-loved events space, including event discovery 
[27:47] What's keeping would-be shoppers on the sidelines from attending events 
[31:27] Why curation of vendors is everything at a vintage shopping event 
[36:03] What the pivot required of her personally as a founder 
[38:26] Her personal style and vintage collection 
EPISODE MENTIONS: 
Wardrobe Affaire
@wardrobeaffaire
By Rotation
HURR
Sami Miro Vintage
Pre-Loved's original research on secondhand events
LET'S CONNECT: 
📸Instagram: @emilymstochl
🐦Threads: @emilymstochl
🎥TikTok: @emilymstochl
📧 Substack: https://prelovedpod.substack.com/ 
🎧Patreon: https://www.patreon.com/prelovedpod 
SPECIAL THANKS: 
A special thanks goes out to my Patron Insiders – your support makes Pre-Loved Podcast possible!
Patty Weber
Kathy Brand
Lisa of Queenie & Pearl
Lydia Welp
Michael A.
Megan Morris
Jennifer
Alana Rivero
Jerrica Yasumura
Amanda Hale

Today we're chatting with Megan Olson — co-owner and shopkeep of Vice & Graft, a curated vintage shop in the heart of New Orleans' French Quarter specializing in pieces from the Victorian era through the 1970s, with a deep focus on local New Orleans history. Megan's path into vintage was anything but conventional — she spent 15 years as a nurse before COVID prompted her to walk away from a corporate healthcare career and follow her lifelong love of antiques and vintage instead.
It all started when she and her husband had the opportunity to buy 5,000 rare band t-shirts, launching them into their first vintage business – Swamp Rags, an 80s-90s-Y2K spot with a focus on tees. Not long after, Megan opened Vice & Graft, now in its fifth year as a brick-and-mortar on Royal Street, where she's built a reputation for sourcing directly from generational New Orleans families — uncovering everything from Victorian day coats to a Mardi Gras queen's entire 1930s wardrobe.
Megan is also the owner of Second Line Estate Sales, and together with her husband, she hosts the Louisiana Vintage Festival, which grew into a two-day event this year at the House of Blues French Quarter, featuring over 50 Louisiana vintage dealers.
We're getting into it all — her rarest finds and holy grails, the pieces she can't bring herself to sell, and why she believes New Orleans might just be the most singular city in the country for vintage.
Let's dive right in!
DISCUSSED IN THE EPISODE:
[05:39] The 1997 MTV Music Awards were Mergan's personal style wake-up call. 
[06:57] Megan's first big vintage buy of 20 Victorian petticoats.
[10:53] Pivoting from 15 years in healthcare into antiques and vintage instead.
[17:00] Dividing sourcing and aesthetic between Swamp Rags and Vice & Graft. 
[21:11] Vice and Graft's vintage has a deep focus on local New Orleans history.
[26:03] How the French Quarter vintage scene has grown since Vice & Graft opened. 
[30:27] Opening a new estate sale business called Second Line Estate Sale.
[36:36] Launching the Louisiana Vintage Festival.
[40:42] Megan's holy grail vintage finds
[49:29] Shoutouts to the vintage community she loves. 
EPISODE MENTIONS: 
Vice and Graft
@viceandgraft
Swamp Rags
Second Line Estate Sales
Louisiana Vintage Festival 
Junior Varsity Vintage
Frenchy's House of Vintage
Trash Panic 
Cora Violet Walters
Newburgh Vintage Emporium
 
LET'S CONNECT: 
📸Instagram: @emilymstochl

🐦Threads: @emilymstochl

🎥TikTok: @emilymstochl

📧 Substack: https://prelovedpod.substack.com/ 

🎧Patreon: https://www.patreon.com/prelovedpod 

SPECIAL THANKS: 
A special thanks goes out to my Patron Insiders – your support makes Pre-Loved Podcast possible!
Patty Weber
Kathy Brand
Lisa of Queenie & Pearl
Lydia Welp
Michael A.
Megan Morris
Jennifer
Alana Rivero
Jerrica Yasumura
Amanda Hale