The Pencil Pushers Podcast

Mike Rosado interviews Raleigh-based illustrator and designer Ian Wenstrand about his highly detailed, vibrant illustrations blending cityscapes, technology, and imaginative world-building. Wenstrand describes drawing constantly as a kid, studying studio art at University of the Cumberlands (recruited to swim), and moving from production artist retouching roles into graphic design before illustration work organically became steady freelance. He self-published a children's book inspired by artists like Graeme Base and cross-section illustrators, then gained momentum through public art opportunities including a 2018–2019 Citrix window mural and later a major Film NC tourism brochure project featuring five regional illustrations packed with 50+ movie Easter eggs. He outlines his process (two sketch phases in Procreate, then Photoshop for color), time demands, work-life balance with two kids, and the importance of tight contracts to prevent scope creep. Wenstrand shares influences (IC4 Design, Moebius, sci-fi film aesthetics), discusses collaborative "Easter egg" client input, and explains why he avoids using AI, adding an AI clause to contracts and valuing the human creative process.
Host: Mike Rosado (mrcraleigh.com) (instagram.com/ekimodasor)
Post Production: Max Trujillo (instagram.com/trujillomedia)
Sponsors: MRC (mrcraleigh.com) and Burny Wild's (burnywilds.com)

Host Mike Rosado welcomes master penman Jake Weidmann to the Pencil Pushers Podcast to discuss his path from lifelong, largely self-taught drawing and sculpture to becoming the youngest certified Master Penman (at 26, in 2011). Weidman recounts being rejected from Biola University's art program, then regaining momentum through major commissions (including carving a family crest into moose antler) and learning how market feedback and viewer response complete the creative process. He explains discovering copperplate calligraphy after a classmate requested wedding invitations, attending penman conferences, and earning certification by executing his own ornate certificate. Weidmann details his process and materials (including gouache-based ink), handling mistakes (and a major vellum restoration), balancing intense work with raising four kids, collaborating with Apple for the first iPad Pro, and arguing that human craft and meaning remain vital amid digitization and Ai.
 
Host: Mike Rosado (mrcraleigh.com) (instagram.com/ekimodasor)
Post Production: Max Trujillo (instagram.com/trujillomedia)
Sponsors: MRC (mrcraleigh.com) and Burny Wild's (burnywilds.com)

Host Mike Rosado interviews Maggie Richardson, niece of famed Disney concept artist and illustrator Mary Blair, about Blair's life, influence, and legacy. Richardson recalls childhood visits when Blair, living bi-coastally in New York and California, brought gifts and original art, and later memories tied to Disney's orbit, including Hazel George (Walt Disney's nurse and confidant) and riding the Disney plane. She describes Blair as warm, glamorous, and collaborative, noting Blair sought others' opinions while designing It's a Small World, and clarifies Blair was not an animator but a colorist, stylist, and designer whose bold modern style challenged studio norms. Richardson outlines efforts to preserve and share Blair's personal-art archive via the "World of Mary Blair" website, exhibitions including Tokyo's "The Colors of Mary Blair," and new apparel designs based on Blair's work, with products to be sold via MagicOfMaryBlair.com; she also mentions a Mary Blair screenplay in development.
Host: Mike Rosado (mrcraleigh.com) (instagram.com/ekimodasor)
Post Production: Max Trujillo (instagram.com/trujillomedia)
Sponsors: MRC (mrcraleigh.com) and Burny Wild's (burnywilds.com)

Host Mike Rosado welcomes Scott Johnson, president of Musgrave Pencil Company, and Creative Lead Tim Delger to discuss running and reimagining one of the oldest and last U.S. pencil factories. Scott shares his unusual path from engineering and infrastructure to leading the family-owned business, focusing on preserving customer loyalty, product quality, and upgrading a 1930s facility without losing its character. Tim explains how they revived Musgrave's heritage through packaging, web, photography, and social media by "curating" historical assets and keeping the brand's charming imperfections, while acting as a strategic marketing partner. They cover why Musgrave retains a flexible, partly manual process, how pencils are made (about 24 hours at Musgrave), the global pencil-machine ecosystem, competing on value and customization rather than commodity price, new experiments like scented pencils, and why analog tools still matter in a tech-saturated world.
Host: Mike Rosado (mrcraleigh.com) (instagram.com/ekimodasor)
Post Production: Max Trujillo (instagram.com/trujillomedia)
Sponsors: MRC (mrcraleigh.com) and Burny Wild's (burnywilds.com)

In this episode of The Pencil Pushers Podcast, host Mike Rosado sit down with artist, writer, and creative director Will Carsola of Liquid Death to trace his path from drawing for laughs as a kid to shaping one of the boldest brands in modern marketing. Will talks about growing up mostly in Virginia, early influences like Garbage Pail Kids, and how humor became central to his voice as an artist. He shares stories of leaving Virginia Commonwealth University, bartending to get by, and spending years making DIY sketch comedy and early animation before YouTube helped his work gain traction.

The conversation also covers his collaboration with Dave Stewart, pitching Adult Swim, and how a key creative shift led to the cult hit Mr. Pickles, which ran for three seasons and spawned the spinoff Mama Named Me Sheriff.

Will then dives into his journey with Liquid Death, from creating the skull logo and early campaigns to becoming creative director, and discusses the brand's philosophy of making fun of marketing, the balance of edgy humor, and his creative approach: make things for the love of it, lower the pressure, and use "write-offs" to unlock great ideas.
Host: Mike Rosado (mrcraleigh.com) (instagram.com/ekimodasor)
Post Production: Max Trujillo (instagram.com/trujillomedia)
Sponsors: MRC (mrcraleigh.com) and Burny Wild's (burnywilds.com)