Talking Tech, AI, and Content in 2025 with Content Strategist Alex Panagis
Join us in this insightful episode as we sit down with Alex, the founder of ScaleMath, to explore topics ranging from effective YouTube greetings to the ongoing advancements in AI for content creation. Alex shares his journey from being a WordPress user in 2012 to founding a Content & Marketing partner providing strategy, product, customer experience, UX, and more.
We delve deep into the role of AI in revolutionizing content research, creation, and optimization, and discuss the development of Workover, a tool designed to enhance content management systems.
Listen in to discover how AI is set to impact the future of content creation, workflow automation, and beyond.
00:00 Introduction and YouTube Greetings02:07 Welcome to Within WordPress03:10 Meet Alex: Founder of Scale Math04:16 Scale Math's Clientele and Services12:50 The Impact of AI on Content Creation24:22 The Vibe Coding Trend: Helpful or Harmful?24:49 Understanding Vibe Coding and Its Tools25:26 The Risks and Benefits of Vibe Coding27:41 The Role of Experienced Developers in Vibe Coding30:39 AI in Content Creation: Opportunities and Challenges33:32 Deep Research Mode: A Game Changer?44:10 Building AI Tools for Content Management47:51 The Future of AI in Content Production52:26 Conclusion and Final Thoughts
Chapters
(00:00:00) - Within WordPress: Alex Math on WordPress(00:04:29) - Where does the agency work with companies besides WordPress?(00:06:03) - Does a Marketing Agency Need to Be Part of the Company?(00:08:22) - How long have you been in the WordPress community?(00:10:27) - What's The Biggest Change in the WordPress Community?(00:11:52) - In terms of AI and its impact on content(00:22:03) - Coder on Vibe Coding(00:31:17) - Deep Research in the Fintech World(00:41:55) - How Workover Became a Fully-Fledged Product at WordPress(00:43:40) - Will Workover be more AI-enabled?(00:46:53) - Will Microsoft Build a Content Management System for Workover?
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50:43
Email Marketing Tips, Strategies, and Insights with Omnisend's Tadas Pukas
In this insightful episode, we dive deep into the world of email marketing with Tadas from Omnisend. We discuss the importance of flexibility, the critical role of data, and how Omnisend helps e-commerce businesses thrive. Tadas sheds light on the core functionalities of Omnisend, including capturing customer data, automation, segmentation, and personalized messaging.
We also explore the common misconceptions about email marketing and why having multiple, targeted automations can significantly boost your revenue.
Learn how to effectively use A/B testing, the nuances of different e-commerce platforms, and why continuous experimentation is key to perfecting your email marketing strategy. Ideal for e-commerce owners and marketers looking to enhance their email marketing game.
00:00 Introduction and Guest Welcome01:05 Omnisend Overview01:30 Email Marketing and Segmentation08:12 Hackathon Experience12:19 WordPress Staging Environment Manager20:59 Challenges in Plugin Development25:51 Email Marketing Strategies32:19 Capturing and Engaging Customers34:49 The Power of Welcome Messages35:23 Personalized Campaigns for Newcomers36:11 Recovering Lost Sales: Abandoned Cart and Checkout38:17 Advanced Personalization Strategies40:02 The Importance of Data-Driven Email Marketing42:00 Expanding Beyond Basic Automations49:48 Effective Use of A/B Testing56:11 Maximizing Customer Engagement with Automation56:24 The Role of Transactional Emails01:01:06 Capturing Emails and Customer Data01:05:51 Conclusion and Final Thoughts
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1:07:29
Mastering WordPress Development: Insights from Milana Cap on WP-CLI, Interactivity API, and More
Join us for an engaging episode of 'Within WordPress,' where we talk to Milana Cap, a well-known figure in the WordPress community. In this episode, Milana shares her journey, insights, and tips on various advanced WordPress topics such as WP-CLI, Interactivity API, and HTML API.
From her unique approach to presentations to her thoughts on the future of WordPress development, Milana provides invaluable guidance for both new and seasoned developers.
Don't miss out on these expert insights that can help you elevate your WordPress skills!
00:00 Introduction and Welcome00:52 Meet Milana: A WordPress Contributor04:11 Diving into WP-CLI06:52 Command Line Tips and Tricks10:45 Advanced WP-CLI Usage23:00 Exploring WordPress APIs25:49 Understanding Gutenberg Blocks26:13 Challenges with Block Interactivity27:52 Interactivity API: A Game Changer30:23 HTML API: The Future of Front-End Development37:48 The Importance of Documentation43:40 Embracing the Block Editor47:05 Navigating Modern Web Development52:16 Concluding Thoughts
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51:48
Revolutionizing WordPress Development with Kevin Geary
In this episode of 'Within WordPress,' I sit down with Kevin Geary, CEO of Digital Gravy, to discuss the future of WordPress development. Kevin introduces 'Etch,' a new visual development environment that integrates coding and design, geared towards professionals and aspiring professionals.
We explore the limitations of current page builders, the importance of a unified workflow, and the game-changing potential of Etch. Kevin also shares insights on the current state and future needs of WordPress, including UI improvements and deeper CMS functionalities.
Join us for a comprehensive look into how Etch aims to redefine web design and development in the WordPress ecosystem.
00:00 Introduction to the Podcast and Guest00:36 Kevin Geary's Background and Role01:15 Understanding Visual Development Environments03:23 The Ideal User for Etch06:16 Challenges with Traditional Page Builders08:18 Etch's Unique Features and Benefits13:02 Component Functionality in Etch20:39 Educational Approach and Market Fit32:28 The Genesis of Stable Sites33:18 Adapting and Rebuilding Themes34:09 Challenges with Complex Sites35:29 Custom Block Development36:05 The Role of JavaScript and AI38:29 The Future of WordPress46:09 AI in Development Workflows54:38 The Need for UI and CMS Improvements01:02:37 Reflections and Final Thoughts
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1:05:55
WordPress Block Development. Learn from Ian's Insights, Building Generate Blocks 2.0
In this episode, we welcome back Ian Svoboda from the Generate Press team to discuss the latest innovations and challenges in WordPress block editing. Dive deep into the advancements made in Generate Blocks 2.0, from enhancing usability with global and local styles to overcoming technical debt.
Ian shares how the team navigated limitations within the block editor, their unique solutions, and insights for developers looking to extend WordPress functionalities.
Tune in to understand how you can push the boundaries of the WordPress block editor and deliver more powerful, adaptable solutions.
00:00 Introduction and Welcome Back00:24 Discussing the Block Editor00:48 Introducing the New Product Release02:35 Technical Challenges and Solutions04:04 Global Styles and Local Blocks06:51 Version 2.0: A Major Overhaul12:51 Developer Insights and Advice26:49 Interactivity API and Implementation30:28 Custom Pagination Solutions31:39 Performance Optimization Techniques33:09 Standardizing UI Components38:31 Font Library Feature41:15 Creative Problem Solving with APIs48:55 Guiding Principles in Development52:45 Future Hopes for Core Development54:59 Conclusion and Recommendations
WordPress podcast with Remkus de Vries. Remkus is a WordPress Performance Specialist with more than 18 years of experience and a WordCamp Organizer of 15 years.
Remkus covers various topics within the WordPress Project and has many insiders on the podcast.
Netherlands