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Within WordPress

Within WordPress with Remkus de Vries
Within WordPress
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  • Why WS Form Stands Out: A Conversation with Founder Mark Westguard
    Join us in this engaging episode as we welcome Mark Westguard, founder of WS Form, a powerful WordPress form plugin. Mark takes us through his journey from running an agency since 1996 to transitioning into product development with WS Form. He shares insights on the plugin’s evolution over the past seven years, highlighting its unique features, challenges faced, and the importance of customer feedback in driving innovation. Discover how WS Form stands out in a saturated market, the role of AI in web development, and strategies for effective support and community building. Whether you're a developer, a WordPress enthusiast, or someone interested in the dynamic world of web solutions, this conversation offers invaluable perspectives. Chapters (00:00:00) - First time WordPress Proposer: Mark Wisgaard(00:03:05) - Building a WordPress plugin in the future(00:09:35) - Pushing the AI button in Web Development(00:13:37) - How to Write a Scriptable Landing Page With the AI(00:16:39) - WSForm: Growing the Business With Forms(00:24:22) - In the Elevator With WordPress: How To Reach Critical Mass(00:28:57) - The challenge of reaching the WordPress community(00:33:07) - How to start a support email campaign on Zendesk(00:38:15) - One of the things I need to do is write more content(00:42:23) - Formula 4.1: Adding Value to the Community(00:44:33) - How to Build an Integration Suite?(00:46:32) - WSForm: The Big Things to Add(00:52:11) - Are Cars Too Complicated For People's Eyes?(00:55:08) - Marketing on 'The WS'
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  • PressConf: Where Business and Community Meet in WordPress, a Recap with Raquel
    Join us in this insightful episode of 'Within WordPress' as we welcome back Raquel for the second time. We delve deep into her experience organizing the inspiring PressConf event, which featured two conference days and unique activities like a VIP day and a gathering day. Raquel shares her personal journey, the challenges, and the uplifting moments of the event. She also provides insights into the selection process for speakers, emphasizing vulnerability, human connection, and future tech in WordPress. Don't miss out on hearing what made this conference one of the most challenging yet rewarding for both organizers and attendees. Whether you're a seasoned WordPress veteran or new to the community, there's something valuable in this episode for everyone. Chapters (00:00:00) - Within WordPress: Press Conf 2013(00:02:46) - May is a month of rest and redemption for me(00:05:20) - Witchcraft at press conf 2018(00:08:34) - WordCamp 2017: A Social Event(00:11:30) - Wonders of the World: Attendees(00:12:57) - What Would You Do If You Were Organizing a TLDr(00:14:19) - The Asean Conference(00:20:22) - A message about the environment(00:22:54) - Bill Maher on Being This Nervous(00:23:53) - Wonders of the World Conference(00:25:01) - The Business of WordPress Conference(00:30:06) - The Next edition of Conference(00:35:44) - What kind of topics should we discuss at WordCamp?(00:40:23) - The Conference Schedule(00:44:35) - Press Conf 2017: A Younger Perspective(00:49:13) - The TED Talk: Questions(00:50:31) - CloudConf: Next Event Announced(00:52:32) - WORD Camp 2017: A Year of Reflection(00:56:46) - Thank You For Appearing On The Podcast
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  • The Future of AI for WordPress.org with James LePage
    In this episode of 'Within WordPress,' the focus is on AI's evolving role within the WordPress ecosystem. Host engages in a detailed conversation with James LePage, AI Lead at Automatic and co-team lead for WordPress.org's AI team. They discuss the recent announcement of the formation of the AI make team coinciding with WordPress's 22nd anniversary. James shares his journey from founding WPAI to its integration with Automatic, the challenges and triumphs of developing AI tools for WordPress, and his vision for the future with the AI Make Team for WordPress.org. We also dive a bit deeper into such as the functionality of agents, AI tools optimization, and the potential transformative impacts on WordPress's core and user experience are thoroughly explored. This episode offers valuable insights for developers, business owners, and anyone interested in the future of AI and WordPress. Chapters (00:00:00) - Within WordPress: The AI Team in WordPress(00:01:50) - In the Elevator With Automattic's AI Lead(00:08:09) - How to Build for AI(00:13:27) - What is an Agent in the Cloud?(00:20:32) - What is a MCP?(00:30:38) - The Way Forward at WordPress's 22nd Birthday(00:39:04) - Will AI Integrate into WordPress?(00:49:43) - Wonders of WordPress: AI infusing excitement into the platform(00:54:25) - What is the role of developers in the future of WordPress?
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  • Talking Tech, AI, and Content in 2025 with Content Strategist Alex Panagis
    Join us in this insightful episode as we sit down with Alex, the founder of ScaleMath, to explore topics ranging from effective YouTube greetings to the ongoing advancements in AI for content creation. Alex shares his journey from being a WordPress user in 2012 to founding a Content & Marketing partner providing strategy, product, customer experience, UX, and more. We delve deep into the role of AI in revolutionizing content research, creation, and optimization, and discuss the development of Workover, a tool designed to enhance content management systems. Listen in to discover how AI is set to impact the future of content creation, workflow automation, and beyond. 00:00 Introduction and YouTube Greetings02:07 Welcome to Within WordPress03:10 Meet Alex: Founder of Scale Math04:16 Scale Math's Clientele and Services12:50 The Impact of AI on Content Creation24:22 The Vibe Coding Trend: Helpful or Harmful?24:49 Understanding Vibe Coding and Its Tools25:26 The Risks and Benefits of Vibe Coding27:41 The Role of Experienced Developers in Vibe Coding30:39 AI in Content Creation: Opportunities and Challenges33:32 Deep Research Mode: A Game Changer?44:10 Building AI Tools for Content Management47:51 The Future of AI in Content Production52:26 Conclusion and Final Thoughts Chapters (00:00:00) - Within WordPress: Alex Math on WordPress(00:04:29) - Where does the agency work with companies besides WordPress?(00:06:03) - Does a Marketing Agency Need to Be Part of the Company?(00:08:22) - How long have you been in the WordPress community?(00:10:27) - What's The Biggest Change in the WordPress Community?(00:11:52) - In terms of AI and its impact on content(00:22:03) - Coder on Vibe Coding(00:31:17) - Deep Research in the Fintech World(00:41:55) - How Workover Became a Fully-Fledged Product at WordPress(00:43:40) - Will Workover be more AI-enabled?(00:46:53) - Will Microsoft Build a Content Management System for Workover?
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  • Email Marketing Tips, Strategies, and Insights with Omnisend's Tadas Pukas
    In this insightful episode, we dive deep into the world of email marketing with Tadas from Omnisend. We discuss the importance of flexibility, the critical role of data, and how Omnisend helps e-commerce businesses thrive. Tadas sheds light on the core functionalities of Omnisend, including capturing customer data, automation, segmentation, and personalized messaging. We also explore the common misconceptions about email marketing and why having multiple, targeted automations can significantly boost your revenue. Learn how to effectively use A/B testing, the nuances of different e-commerce platforms, and why continuous experimentation is key to perfecting your email marketing strategy. Ideal for e-commerce owners and marketers looking to enhance their email marketing game. 00:00 Introduction and Guest Welcome01:05 Omnisend Overview01:30 Email Marketing and Segmentation08:12 Hackathon Experience12:19 WordPress Staging Environment Manager20:59 Challenges in Plugin Development25:51 Email Marketing Strategies32:19 Capturing and Engaging Customers34:49 The Power of Welcome Messages35:23 Personalized Campaigns for Newcomers36:11 Recovering Lost Sales: Abandoned Cart and Checkout38:17 Advanced Personalization Strategies40:02 The Importance of Data-Driven Email Marketing42:00 Expanding Beyond Basic Automations49:48 Effective Use of A/B Testing56:11 Maximizing Customer Engagement with Automation56:24 The Role of Transactional Emails01:01:06 Capturing Emails and Customer Data01:05:51 Conclusion and Final Thoughts
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Over Within WordPress

WordPress podcast with Remkus de Vries. Remkus is a WordPress Performance Specialist with more than 18 years of experience and a WordCamp Organizer of 15 years. Remkus covers various topics within the WordPress Project and has many insiders on the podcast.
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