Designing AR for Nike, NYX & Gen Z: Behind the Scenes at Snap’s Arcadia
Andrew Seleznov. Head of AR Production at Arcadia. Snap's internal creative studio for branded experiences working with the Biggest brands in the world and reshaping the way user interact and angage digitally and with the world around them. Some of the capabilities of Lens Studio you might not know aboutWe look at 2 of their biggest collaboration with Nike and NYX and break down the types of brands working with Arcadia and the secret to a successful collaborationDive into his experience working on SpectaclesSubscribe to XR AI Spotlight weekly newsletter 👉 https://xraispotlight.substack.com/***CONNECT WITH ANDREW💼 Linkedin🔗 Website ***CONNECT WITH ME🐤X (Twitter) 💼 Linkedin🔗Link-in Bio ***PAST EPISODES🎙️ Show Website🟢 YouTube🍎Apple Podcast
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The GenAI Tool for Businesses (Sorry, Indie Creators)
Kent Keirsey is the founder and CEO of Invoke. He has been in the tech industry for over 14 years, serving as a product and business leader in startups across B2B, B2C, and Enterprise SaaS. In 2022, he was an early contributor to Invoke's generative AI tools in open-source, building solutions for professional creatives. Recognising the need for these tools to serve teams, he founded Invoke in 2023 to provide image-generation software for established creative teams and enterprises. During this conversation, we will look at:The Pros and cons of consumer-grade GenAI toolsWhat it takes to create a tool made for professional teams to solve specific creative challengesThe opportunities unlocked by a higher degree of control and customisation of creative workflowsWe dive into some of the key issues faced by GenAI tools used for professional workflows, like the datasets used for the training and who owns the final productSubscribe to XR AI Spotlight weekly newsletter 👉 https://xraispotlight.substack.com/***CONNECT WITH OUR KENT💼 Linkedin🔗 Website ***CONNECT WITH ME🐤X (Twitter) 💼 Linkedin🔗Link-in Bio ***PAST EPISODES🎙️ Show Website🟢 YouTube🍎Apple Podcast
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Varjo Just Made Gaussian Splatting Enterprise-Ready
Knut Nesheim has a background in large-scale machine learning systems and big data. He leads the engineering teams building Teleport, the Gaussian splatting tool created by Varjo, the Finnish hardware company renowned for the top-tier MR headset used by the most demanding businesses and enterprises worldwide. In this conversation we take a deep dive at the intersection of Gaussian splatting and VR.We look at the very technological foundation of TeleportUnique features it offers to usersThe obvious consequences of their unrelenting pursuit of photorealism… with 2 caveatsHow this all fit within the bigger vision of serving top-tier enterprises worldwideSubscribe to XR AI Spotlight weekly newsletter 👉 https://xraispotlight.substack.com/***CONNECT WITH KNUT💼 Linkedin🔗 Website ***CONNECT WITH ME🐤X (Twitter) 💼 Linkedin🔗Link-in Bio ***PAST EPISODES🎙️ Show Website🟢 YouTube🍎Apple Podcast
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How to Build Worlds (and Make Money) on Viverse
Andranik Aslanyan is Head of Growth for VIVERSE at HTC, where he leads business strategies across marketing social media and product development to grow and scale this world-building platform built on the web for the web. In this conversation, we look at:A unique feature offered to world builders to help them overcome the limitations of the webHow can creators monetise their work on ViverseHow Viverse has implemented Gaussian SplattingA precious advice he gives to world buildersSubscribe to XR AI Spotlight weekly newsletter 👉 https://xraispotlight.substack.com/***CONNECT WITH ANDRANIK💼 Linkedin🔗 Website ***CONNECT WITH ME🐤X (Twitter) 💼 Linkedin🔗Link-in Bio ***PAST EPISODES🎙️ Show Website🟢 YouTube🍎Apple Podcast
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What It’s Really Like to Build Vision Pro Apps Today
Matt Hoerl is a designer building things that feel inevitable once they exist. He founded Beautiful Things in 2024, a studio crafting AI native spatial experiences for the Apple Vision Pro. His visionOS apps have been globally featured by Apple Editors and selected as “Best in Education” and “Best in Design.” In this conversation we look at:His impressions about WWDC and what it unlocks for developers and usersWe went to the moon to experience Beautiful thingsSeveral ways in which the team has implemented AI in their appsThe second biggest wish Matt wants from AppleSubscribe to XR AI Spotlight weekly newsletter 👉 https://xraispotlight.substack.com/OUR SPONSORVisit Meshy.ai and use the code "XRAI20" to get 20% discount on your subscription ***CONNECT WITH OUR GUEST💼 Linkedin🔗 Website ***CONNECT WITH ME🐤X (Twitter) 💼 Linkedin🔗Link-in Bio ***PAST EPISODES🎙️ Show Website🟢 YouTube🍎Apple Podcast
XR AI Spotlight gives the stage to founders and makers at the intersection between XR and AI. You will learn what happens when technology and creativity collide, how AI apps and XR tools are built and brought to market, the personal stories and workflows of leaders and creatives pushing the boundaries of what these 2 technologies can offer and the opportunities they unlock.
Netherlands