This week on GAEA Talks, Graeme Scott sits down with Nathalie Nahai - behavioural scientist, best-selling author of Webs of Influence: The Psychology of Online Persuasion and Business Unusual, classically trained artist and musician, and one of the world's leading voices on the intersection of persuasive technology, human behaviour and AI.Nathalie has spent over a decade examining how our online environments shape our decision-making, our behaviour and our ways of thinking - work that began back in 2012 when Facebook's nudging techniques were still in their infancy. What started as an early warning has become a defining issue of our time. From advising Google, Accenture, Unilever and Harvard Business Review, to lecturing at Cambridge, UCL and SXSW, Nathalie brings a rare combination of psychological depth, artistic sensibility and technical understanding that few in this space can match.In this episode, Nathalie takes us on a journey from the creative process and what it teaches us about human capability, through the collapse of our shared information commons, to the dangerous confidence of AI-generated language and why it's quietly reshaping how we think. She makes the case for why information literacy alone cannot protect us from manipulation, why your data is the real product being sold, and why locally controlled, edge-computing alternatives offer a fundamentally different path forward. This is one of the most thought-provoking conversations we've had on the show.What you'll take away from this conversation:• Why outsourcing creativity to AI risks what Nathalie calls "imaginal atrophy" - the weakening of human imagination• How the collapse of shared media has fragmented our consensus reality into algorithmic bubbles of one• Why behavioural dynamics override information literacy - and why knowing about manipulation doesn't protect you from it• The synthetic intimacy problem - how AI chatbots create parasocial relationships that override rational thinking• Why companies are unknowingly giving away their competitive advantage through AI training data• How the deterministic, over-confident language of AI output is training humans not to question• The case for edge computing and locally controlled AI as an alternative to cloud-based data extraction• Why we need to stop calling everything "AI" - a knife detector is not the same as a chatbot• How different LLMs embed different cultural biases depending on where and how they were trainedAbout Nathalie Nahai: Nathalie is a behavioural scientist, author, speaker and consultant described as "a rare polymath with deep expertise in tech and psychology". She is the author of the international best-seller Webs of Influence: The Psychology of Online Persuasion (Pearson), translated into 7 languages, and Business Unusual: Values, Uncertainty and the Psychology of Brand Resilience. A popular speaker and facilitator to Fortune 500 companies, Nathalie has worked with clients including Google, Accenture, Unilever and Harvard Business Review, and lectured at Cambridge, UCL, Lund and Hult business schools. She has presented at SXSW, hosted the Guardian Changing Media Summit, and held main stage interviews at the Web Summit. Nathalie hosts In Conversation with Nathalie Nahai for the Guardian, is a guest lecturer on ELISAVA's Masters programme in Human Interaction and AI, and is the founder of Flourishing Futures Salon - intimate, curated evenings exploring how we might orient towards life, beauty and meaning in difficult times.Website: https://www.nathalienahai.com/LinkedIn: https://uk.linkedin.com/in/nathalienahaiX: https://x.com/NathalieNahaiYouTube: https://www.youtube.com/c/NathalieNahaiAmazon: https://webpsy.ch/unusual#AI #HumanBehaviour #PersuasiveTech #BehaviouralScience #Psychology #ArtificialIntelligence #GAEATalks #EnterpriseAI #DataPrivacy #DigitalEthics #AIEthics #FutureOfWork #WebsOfInfluence #EdgeComputing #DataSovereignty