It's Just A Model

It's Just a Model is a biweekly conversation with Ron and Peet on the interstitium between innovation, tech, design, and our human behaviour.
Your hosts are Ron Kersic, and Peet Sneekes.
In this podcast we’ll be talking about the good, the bad and the interesting, all wrapped into an informal, unscripted conversation.
If you experience value from this podcast—be it information, entertainment, or a good old disagreement—then you can return said value through your time, talent, and treasure. See our website and the show notes for more details.
CHAPTERS
00:00 — Intro
01:19 — Tech is People
03:10 — Tech as a cultural phenomenon 
16:50 — The Beginning of the End
23:30 — AI and what's next for design
30:37 — Bring back messiness
39:12 — Design in service of Scenius
46:39 — Future Jobs 🤷🏻‍♂️
49: 25 — Confusion as a design strategy
56:50 — Complexity is given
1:01:00 — Outro
LINKS
Design in Tech — https://designintech.report/
Watch Brands and misbehaving CEO - https://www.youtube.com/watch?v=q9wNPi8YkZ4&t=1247s
Watch brands .. who owns who: https://wshop360.com/cdn/shop/articles/img_4289_1200x1200.jpg?v=1580400847 
Adaptive Path — https://medium.com/@adaptivepath
Snow White design language — https://en.wikipedia.org/wiki/Snow_White_design_language
Blanding — https://www.fastcompany.com/90276496/blanding-the-hottest-branding-trend-of-the-year-is-also-the-worst
Claude 3' system prompt — https://twitter.com/amandaaskell/status/1765207842993434880
Technological Revolutions and Financial Capital — https://en.wikipedia.org/wiki/Technological_Revolutions_and_Financial_Capital
Scenius — https://www.wired.com/2008/06/scenius-or-comm/
On Joy Division — https://www.youtube.com/watch?v=Yy5nKqLpTOE
Happy Accidents — https://www.youtube.com/watch?v=Ht9LMYivBnM
Malthusianism — https://en.wikipedia.org/wiki/Malthusianism
Seeing Like a State — https://en.wikipedia.org/wiki/Seeing_Like_a_State
ABOUT US
It's Just A Model podcast: https://itsjustamodel.com
Ron Kersic - https://www.linkedin.com/in/ronkersic// ronkersic
Peet Sneekes - https://peetsneekes.com
SUBSCRIBE
Youtube Podcast: https://youtube.com/playlist?list=PLjUC6ASFJ_xyHn2bRhoAHx1vXirR3Im9Y&si=uzcDK0cvst5MvjiW
Podcasting 2.0 https://podcastindex.org/podcast/6790883
Spotify https://open.spotify.com/show/3KQkzgWKYITlxEcT1BGEd4?si=f22d96f479ff4bd1
Apple Podcast https://podcasts.apple.com/nl/podcast/its-just-a-model/id1730230748?l=en-GB
RSS https://feeds.buzzsprout.com/2300082.rss

It's Just a Model is a biweekly conversation with Ron and Peet on the interstitium between innovation, tech, design, and our human behaviour.
Your hosts are Ron Kersic, and Peet Sneekes.
In this podcast we’ll be talking about the good, the bad and the interesting, all wrapped into an informal, unscripted conversation.
If you experience value from this podcast—be it information, entertainment, or a good old disagreement—then you can return said value through your time, talent, and treasure. See our website and the show notes for more details.
CHAPTERS
00:00 — Intro
02:00 — The conditions of Making
11:47 — A tinfoil theory of the open office
17:25 — The Gold Standard of Working
20:30 — "Users", "Citizens", ...
28:28 — "Undo" in Making
30:35 — Of Peace, War, and Wonder
41:45 — The Innovators' AI(?)
50:20 — Selling certainty (where there's none)
54: 40 — Designing for the Messy Whole
1:01:50 — Wrapping up
LINKS
The Apartment — https://www.imdb.com/title/tt0053604/
Herman Miller Action Office — https://en.wikipedia.org/wiki/Action_Office
Casey Neistat — https://youtu.be/Aj6-U7GVDt8?si=VBRDf7YEO2sMQYav&t=128
Designing Roles — https://position.futuring-architectures.com/position/frame/roles
Pace Layering — https://www.solvingforpattern.org/wp-content/uploads/2012/10/pace_layering.jpg
Simon Wardley — https://en.wikipedia.org/wiki/Simon_Wardley
Peace, War, Wonder — https://blog.gardeviance.org/2014/04/from-a1-to-a6.html
More or Less Podcast — https://www.youtube.com/@MoreorLessPod
The "Stingray" model — https://www.boardofinnovation.com/webinars/ai-powered-design-the-stingray-model/
The Double Diamond — https://www.designcouncil.org.uk/our-resources/the-double-diamond/
Practice with Peet — https://www.youtube.com/@practicewithpeet
Hot vs Cool  Media
ABOUT US
It's Just A Model podcast: https://itsjustamodel.com
Ron Kersic - https://www.linkedin.com/in/ronkersic// ronkersic
Peet Sneekes - https://peetsneekes.com
SUBSCRIBE
Youtube Podcast: https://youtube.com/playlist?list=PLjUC6ASFJ_xyHn2bRhoAHx1vXirR3Im9Y&si=uzcDK0cvst5MvjiW
Podcasting 2.0 https://podcastindex.org/podcast/6790883
Spotify https://open.spotify.com/show/3KQkzgWKYITlxEcT1BGEd4?si=f22d96f479ff4bd1
Apple Podcast https://podcasts.apple.com/nl/podcast/its-just-a-model/id1730230748?l=en-GB
RSS https://feeds.buzzsprout.com/2300082.rss

It's Just a Model is a biweekly conversation with Ron and Peet on the interstitium between innovation, tech, design, and our human behaviour.
Your hosts are Ron Kersic, and Peet Sneekes.
In this podcast we’ll be talking about the good, the bad and the interesting, all wrapped into an informal, unscripted conversation.
If you experience value from this podcast—be it information, entertainment, or a good old disagreement—then you can return said value through your time, talent, and treasure. See our website and the show notes for more details.
CHAPTERS
00:00 — Intro
01:22 — A “crypto bro” turns to “tech”
10:50 — The Kickstarter mentality taken too far
17:50 — Framing AI’s framing
31:10 — AI hampers creativity? (yes, but also no)
44:01 — Aesthetics of AI, aesthetics in AI
54:05 — Unframe all the things!!!
56:40 — Wrapping up
LINKS
Rabbit R1: Barely Reviewable — https://www.youtube.com/watch?v=ddTV12hErTc&pp=ygUMTUtCSEQgcmFiYml0
https://www.inverse.com/tech/rabbit-r1-jesse-lyu-interview-artificial-intelligence
“Here's Why The Production Cybertruck is a Failure” — https://www.youtube.com/watch?v=LC9a3GR1HJY
“$30,000,000 AI Is Hiding a Scam” — https://www.youtube.com/watch?v=NPOHf20slZg&t=196s
Mapping the Mind of a Large Language Model — https://www.anthropic.com/research/mapping-mind-language-model
Anthropic hires Instagram co-founder as head of product — https://techcrunch.com/2024/05/15/anthropic-hires-instagram-co-founder-as-head-of-product/
Speeds and Feeds — https://en.wikipedia.org/wiki/Speeds_and_feeds
Artificial Creativity — https://rushkoff.substack.com/p/artificial-creativity
Work vs Management 2x2 — https://johannesklingebiel.de/wiki/Artificial%20Intelligence/01_automation.html
Bicycling and feminism —https://en.wikipedia.org/wiki/Bicycling_and_feminism
ABOUT US
It's Just A Model podcast: https://itsjustamodel.com
Ron Kersic - https://www.linkedin.com/in/ronkersic// ronkersic
Peet Sneekes - https://peetsneekes.com
SUBSCRIBE
Youtube Podcast: https://youtube.com/playlist?list=PLjUC6ASFJ_xyHn2bRhoAHx1vXirR3Im9Y&si=uzcDK0cvst5MvjiW
Podcasting 2.0 https://podcastindex.org/podcast/6790883
Spotify https://open.spotify.com/show/3KQkzgWKYITlxEcT1BGEd4?si=f22d96f479ff4bd1
Apple Podcast https://podcasts.apple.com/nl/podcast/its-just-a-model/id1730230748?l=en-GB
RSS https://feeds.buzzsprout.com/2300082.rss

It's Just a Model is a biweekly conversation with Ron and Peet on the interstitium between innovation, tech, design, and our human behaviour.

Your hosts are Ron Kersic, and Peet Sneekes.

In this podcast we’ll be talking about the good, the bad and the interesting, all wrapped into a informal, unscripted conversation.
If you experience value from this podcast—be it information, entertainment, or a good old disagreement—then you can return said value through your time, talent, and treasure. See our website and the show notes for more details.

CHAPTERS
00:00 — Intro
02:33 — Ideas exist in between people
04:32 — How technology dies in optimisation…
11:10 — …and so *will* digital tech
16:50 —  Grifters and peak tech culture
23:36 —  “The Milieu” of oversaturation
29:55 —  What’s next, then?
36:45 —  Rewilding and Enchantment
47:10 —  Do not get boxed in; be more like Feynman
54:38 —  The “user” deception

LINKS
Cutty Sark —  https://en.wikipedia.org/wiki/Cutty_Sark
Lockheed Constellation —  https://en.wikipedia.org/wiki/Lockheed_Constellation
Retrograde —  https://en.wikipedia.org/wiki/Retrograde_and_prograde_motion
The Worst Product Review — https://www.youtube.com/watch?v=TitZV6k8zfA&t=1234s
Artifact —   https://en.wikipedia.org/wiki/Artifact_(app)
Weird Science — https://en.wikipedia.org/wiki/Weird_Science_(film)
ChatGPT is a Blurry JPEG —  https://www.newyorker.com/tech/annals-of-technology/chatgpt-is-a-blurry-jpeg-of-the-web
Rewild the Internet —  https://www.noemamag.com/we-need-to-rewild-the-internet/
Joseph Paxton —  https://en.wikipedia.org/wiki/Joseph_Paxton
Disenchantment —  https://en.wikipedia.org/wiki/Disenchantment
Feynman diagram —  https://en.wikipedia.org/wiki/Feynman_diagram

ABOUT US
It's Just A Model podcast: https://itsjustamodel.com
Ron Kersic - https://www.linkedin.com/in/ronkersic// ronkersic
Peet Sneekes - https://peetsneekes.com
SUBSCRIBE
Youtube Podcast: https://youtube.com/playlist?list=PLjUC6ASFJ_xyHn2bRhoAHx1vXirR3Im9Y&si=uzcDK0cvst5MvjiW
Podcasting 2.0 https://podcastindex.org/podcast/6790883
Spotify https://open.spotify.com/show/3KQkzgWKYITlxEcT1BGEd4?si=f22d96f479ff4bd1
Apple Podcast https://podcasts.apple.com/nl/podcast/its-just-a-model/id1730230748?l=en-GB
RSS https://feeds.buzzsprout.com/2300082.rss

It's Just a Model is a biweekly conversation with Ron and Peet on the interstitium between innovation, tech, design, and our human behaviour.

Your hosts are Ron Kersic, and Peet Sneekes.

In this podcast we’ll be talking about the good, the bad and the interesting, all wrapped into a informal, unscripted conversation.

CHAPTERS

Timecodes
00:00 — Intro
02:00 – More episodes than Sharknado
05:00 – AI, Foresighting, Oracle & Muse
13:15 – Gravity & Aesthetics in models
17:15 – Generative AI as tomatos (no, really)
24:04 – The Information Super Highway, revisited
32:55 –  AI as an UI; that’s it?
41:20 –  Taste is our super power
47:25  – Lexical Gaps
56:05 – Cooling down

LINKS
Foresight, a method in futures studies: https://en.wikipedia.org/wiki/Foresight_(futures_studies)
Ben Burtt - Designer of the Star Wars sounds: https://www.youtube.com/watch?v=WBKKXjNf1sE
Strategic Foresight – https://en.wikipedia.org/wiki/Strategic_foresight
Joshua Davis – https://en.wikipedia.org/wiki/Joshua_Davis_(designer)
Taste for Makers – https://www.paulgraham.com/taste.html
Information Superhighway – https://en.wikipedia.org/wiki/Information_superhighway
Article about AI as a Muse, rather than an Oracle: https://www.geoffreylitt.com/2023/02/26/llm-as-muse-not-oracle.html
The book Ron mentions: Beauty Is Our Business: A Birthday Salute to Edsger W. Dijkstra - https://amzn.to/4duxyA8
SGI Indigo – https://en.wikipedia.org/wiki/SGI_Indigo
The bosses of rival chip giants Nvidia and AMD are cousins: https://www.businessinsider.com/nvidia-jensen-huang-amd-lisa-su-taiwan-family-ai-chips-2023-11?international=true&r=US&IR=T
Zork – https://en.wikipedia.org/wiki/Zork 
Amazon – Just Walk Out
ABOUT US
It's Just A Model podcast: https://itsjustamodel.com
Ron Kersic - https://www.linkedin.com/in/ronkersic// ronkersic
Peet Sneekes - https://peetsneekes.com
SUBSCRIBE
Youtube Podcast: https://youtube.com/playlist?list=PLjUC6ASFJ_xyHn2bRhoAHx1vXirR3Im9Y&si=uzcDK0cvst5MvjiW
Podcasting 2.0 https://podcastindex.org/podcast/6790883
Spotify https://open.spotify.com/show/3KQkzgWKYITlxEcT1BGEd4?si=f22d96f479ff4bd1
Apple Podcast https://podcasts.apple.com/nl/podcast/its-just-a-model/id1730230748?l=en-GB
RSS https://feeds.buzzsprout.com/2300082.rss