New Books in Sociology

Gaining mass popularity in the mid-1990s with the True Love Waits rally on the Washington Mall, purity culture began as an urge from evangelical conservatives for Christian adolescents to publicly commit to practicing abstinence until marriage. Throughout this decade and the next, millions of evangelical teenagers performed their commitment to sexual purity by signing pledges and wearing purity rings.

Growing Up Pure: White Girls, Queer Teens, and the Racial Foundations of Purity Culture (NYU Press, 2025) by Dr. Lauren D. Sawyer examines the shaping of purity culture in the United States, looking specifically at the experiences of white youth. It shows that white girls and white queer youth were vulnerable to the purity movement, but that they were also complicit in its white supremacist oppressive structure. It makes the case that purity culture follows in the footsteps of other purity movements in the United States, and is very much tied to centuries of anti-Black racism and xenophobia in US social history, seeing white youth as in need of protection, usually from a racialized, sexualized other.While other works have focused on the ways in which purity culture has victimized young people, Dr. Sawyer argues that their perceived status as victims lets them too easily off the hook. White youth have been afforded the privilege of participating in purity culture’s harmful behaviors without being called to account. Closely reading adolescents’ stories of growing up in purity culture, she uncovers youth as agents, participants, and beneficiaries of its white supremacist framing, even as they were still vulnerable to its harmful teachings.

This interview was conducted by Dr. Miranda Melcher whose book focuses on post-conflict military integration, understanding treaty negotiation and implementation in civil war contexts, with qualitative analysis of the Angolan and Mozambican civil wars. You can find Miranda’s interviews on New Books with Miranda Melcher, wherever you get your podcasts.
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Who are the people staffing the digital economy? In The Social Codes of Tech Workers: Class Identity in Digital Capitalism (MIT Press, 2025) Robert Dorschel an Assistant Professor in Digital Sociology at the University of Cambridge, explores an occupation that has emerged as central to modern economies and societies. Drawing on an extensive range of interview fieldwork, the book offers a compelling picture of the working lives, along with the social and cultural interests of these workers, giving details on a section of the tech profession that is neglected in discussions that focus on the billionaire founders and owners in the sector. The book is also theoretically rich, considering the nature of work in modern society, the question of where these workers fit within social class structures, and crucially how they experience and understand both work and class. A significant addition to research on the tech sector, the book is essential reading across the humanities and social sciences, and is available open access here.
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Before there were Instagram likes, Twitter hashtags, or TikTok trends, there were bloggers who seemed to have the passion and authenticity that traditional media lacked. The Influencer Industry: The Quest for Authenticity on Social Media (Princeton UP, 2023) tells the story of how early digital creators scrambling for work amid the Great Recession gave rise to the multibillion-dollar industry that has fundamentally reshaped culture, the flow of information, and the way we relate to ourselves and each other.
Drawing on dozens of in-depth interviews with leading social media influencers, brand executives, marketers, talent managers, trend forecasters, and others, Emily Hund shows how early industry participants focused on creating and monetizing digital personal brands as a means of exerting control over their professional destinies in a time of acute economic uncertainty. Over time, their activities coalesced into an industry whose impact has reached far beyond the dreams of its progenitors--and beyond their control. Hund illustrates how the methods they developed for creating, monetizing, and marketing social media content have permeated our lives and untangles the unforeseen cultural and economic costs.
The Influencer Industry reveals how, in an increasingly fractured and profit-driven communications environment, the people we think of as "real" are merely those who have learned to exploit the industry's ever-shifting constructions of authenticity.
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Broadway has body issues.
What is a Broadway Body? Broadway has long preserved the ideology of the "Broadway Body": the hyper-fit, exceptionally able, triple-threat performer who represents how Broadway musicals favor certain kinds of bodies. Casting is always a political act, situated within a power structure that gives preference to the Broadway Body.
In Broadway Bodies: A Critical History of Conformity (Oxford UP, 2023), author Ryan Donovan explores how ability, sexuality, and size intersect with gender, race, and ethnicity in casting and performance. To understand these intersectional relationships, he poses a series of questions: Why did A Chorus Line, a show that sought to individuate dancers, inevitably make dancers indistinguishable? How does the use of fat suits in musicals like Dreamgirls and Hairspray stigmatize fatness? What were the political implications of casting two straight actors as the gay couple in La Cage aux Folles in 1983? How did deaf actors change the sound of musicals in Deaf West’s Broadway revivals? Whose bodies does Broadway cast and whose does it cast aside?
In answering these questions, Broadway Bodies tells a history of Broadway’s inclusion of various forms of embodied difference while revealing its simultaneous ambivalence toward non-conforming bodies.
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A provocative collaborative project, China as Context challenges the marginalization of Chinese-grounded ideas in academia, arguing that neglecting China distorts our understanding of global complexities. Through diverse ethnographic perspectives, this volume repositions China, urging a holistic, post-global approach to the social sciences amid shifting global dynamics.

Decades-old calls to recognise China’s significance for anthropological theory and the social sciences are more urgent than ever. Yet, Chinese-grounded ideas remain marginal, with China often seen as a distant “Other” rather than a source of widely applicable theory. Drawing on East Asian postcolonial scholarship, this volume argues that without taking China seriously as a knowledge producer and a key agent in a post-global world, social scientists risk misinterpreting the global present. As Western globalisation wanes and anthropology reassesses the relationship between ethnography and theory, we show how “China” must be understood as an ordinary, integral context for research worldwide.

China as Context is edited by Di Wu, Andrea Pia, and Ed Pulford.

Di Wu is an Anthropologist and Associate Professorial Fellow at the Institute of Anthropology, Zhejiang University, the People’s Republic of China.

Ed Pulford is an Anthropologist and Senior Lecturer in Chinese Studies at the University of Manchester.

Yadong Li is an anthropologist-in-training. He is a PhD candidate of Socio-cultural Anthropology at Tulane University. More details about his scholarship and research interests can be found here.
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