Perfume Room

World-renowned expert on the psychological science of smell, neuroscientist Dr. Rachel Herz is in the Perfume Room this week!
Bookmark this episode; you'll want to come back to it!
Why are you attracted to the way certain people smell and what role does scent really play in attraction? Is your partner's perfume hiding potential red flags?! What can you to improve your sense of smell (especially after smell loss), and how can you use smell to make healthier food choices? Plus, is climate change messing up our noses? AND SO MUCH MORE!!!!
⁠www.rachelherz.com⁠
DR. HERZ'S BOOKS:
Why You Eat What You Eat
The Scent of Desire
That's Disgusting
FRAGS MENTIONED:
Lise Watier Neiges, Cacharel Anais Anais, F. Millot Crêpe de Chine, Chanel No. 5
!!!ROSE SMELL CLUB!!! ⁠rosesmellclub.eventbrite.com⁠
MY SOTD: D'ORSAY⁠ Vouloir Etre Ailleurs CG⁠ ('perfumeroom' for 10% off)

What do Tom Ford Ombre Leather, Narciso Rodriguez Pure Musc, Valentino Donna, Jimmy Choo I Want Choo, and Jean Paul Gaultier La Belle all have in common? All were created by multi-award-winning Givaudan Senior Perfumer Sonia Constant.
In addition to her illustrious client repertoire, Sonia is the creator of her own brand, Ella K—a brand that inspired by bold women that chronicles Sonia's personal adventures and travels.
FRAGS MENTIONED:
Ella K Myrrhe K, Tom Ford Ombre Leather, Narciso Rodriguez: Musc Noir, Pure Musc; Ella K Musc K, Narciso Rodriguez Pure Musc Blanc, Liquides Imaginaires Dom Rosa, Ella K: Ambre K, Orchid K; Marc Jacobs Daisy Wild, Guerlain Agua Allegoria Tiare Mimosa, Ella K: Ghibli, Reflet Sur L'Okavagno;  Daisy Wild, Jimmy Choo I want Choo, Ella K Memoire de Daisen In, Allons Voir, Van Cleef First Premier Bouquet, Valentino Donna, Dom Rosa, Mugler Angel Nova, Ella K: Ghibli, Camelia K; Ombre Leather, Pure Musc, Dom Rosa, Myrrhe K
FOLLOW SONIA: @constantsoniaperfumer @ellakparfumsparis
SHOP: luckyscent.com (code: perfumeroom for 10% off)
SCENT STYLING @ STELE: stele.shop/emma
FOLLOW perfumeroom.substack.com FOR SMELL CLUB UPDATES!

PERFUME ROOM CANON ALERT!
Givaudan Master Perfumer Calice Becker is shaping the future of perfumery at every level.
Not only have her iconic creations like Tommy Girl, J'Adore Dior, Love Don't Be Shy, and Velvet Orchid (to name just a few) come to define entire decades of perfume, but she also serves as the Director of the Givaudan Perfumery School, handpicking the next generation of perfumers and training them through an entirely new method—one she developed herself.
As President of the ISPC, Calice also spearheaded the creation of a formal charter and accreditation system to standardize what it takes to call oneself a Perfumer-Creator™.
FRAGS MENTIONED:
Serge Lutens La Myrrhe, Marc Jacobs Lola, Tommy Hilfiger Tommy Girl, J’Adore Dior, Estée Lauder Pleasures, Mugler Angel, Tommy Girl, Essential Parfums The Musc, Kilian Love Don't Be Shy, Lola, Arquiste Almond Suede, Balmain: Monsieur Balmain, Vent Vert; Robert Piguet Bandit, Fracas; MFK Baccarat Rouge 540, Chanel No. 19, Tom Ford Black Orchid, Narciso Rodriguez Essence, Love Don't Be Shy
SOTD: Les Cocottes de Paris Melle Cleo
BOOK A SCENT STYLING SESSION: www.stele.shop/emma

In just one year since launch, Param Sara, a new niche Indian perfume brand on the scene, has already won numerous prestigious accolades. And it all began when Founder Ankita Gill noticed a common theme in perfumery: non-Indian and non-Asian brands were telling Indian and Asian stories.
Determined to reclaim and retell these stories through her own memories and experiences, Ankita pivoted careers, signed up for perfumery school, and just a few years later leads an award-winning perfume brand with fragrances created by some of the world's best (and she calls it, 'culturally-fluid') perfumers.
FOLLOW: @paramsaraofficial
FRAGS MENTIONED:
Param Sara The Mandala, Davidoff Coolwater, JK Helene Curtis Park Avenue, Param Sara: The Kama, The Nirvana, The Bodhi, The Naga, The Nagi
SMELL CLUB, SCENT STYLING & MORE: linktr.ee/emmavern

A Part-Time Assistant Professor at The New School, FIT, and Marymount Manhattan whose work centers on French food and identity, perfume, and (French) language instruction, as well as an instructor at the Fragrance Alliance, Daisy Bow interrogates fragrance from a critical, cultural, and academic lens.
Today we discuss the colonial roots behind gourmands, the case for the 'basic bitch' perfume, why reformulations are your friends, defining 'sexy' scents, and the notion of cultural appropriation in the age of globalization and transculturation.
FRAGS MENTIONED:
Celine: Dans Paris, Saint Germain des Pres;  Matiere Premiere Parisian Musc, ELOREA Bae Frais, Caron, Gap Dream, CK be, Dior Dune, Chanel No. 5, Debbie Gibson Electric Youth, Mugler: Angel, Alien; EM Molecule 01, Marc Jacobs EDP, Michael Kors, Frederic Malle Outrageous, d’Annam Pho Breakfast, ELOREA, J Scent, Arquiste, Ella K, BBW Warm Vanilla Sugar, Demeter: Jelly Donut, Baby Powder; Pure Instinct, Frederic Malle Saint des Saints
FOLLOW DAISY: @je_suis_daisyb
TAKE HER COURSE: fragrancealliancenetwork.com/products/perfume-history-y2k
BOOK A SCENT STYLING SESSION WITH ME: stele.nyc/emma