Building Unbreakable Enablement: Grit, Innovation, and the Future of Sales Tech
This episode explores the founding journey of Spekit, addressing challenges in sales enablement, change management, and technology adoption. Melanie shares her startup’s evolution, including rapid growth, product setbacks, and hard-won lessons in resilience and perseverance. She details the gender gap in tech entrepreneurship, emphasizes authenticity, and discusses the future of enablement powered by AI, dynamic content, and everboarding. The conversation also touches on advice for founders, industry trends, and balancing business with personal passion. Learn more at https://www.coffee.ai/
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54:11
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54:11
From Spam Cannons to Surgical Strikes: The Future of B2B Outreach
In this episode of Revenue Renegades, Doug Camplejohn interviews Jordan Crawford, the founder of Blueprint about revolutionizing go-to-market strategies. Jordan explains how traditional outreach methods are failing and demonstrates a new framework using Pain Qualified Segments (PQS) and Permissionless Value Props (PVP). Through a live demo, he shows how AI and public data can create hyper-targeted messages that achieve 1-2% response rates. The conversation covers the evolution of Clay, the limitations of AI SDRs, and why vertical SaaS companies have advantages over horizontal ones. Key topics include go-to-market engineering, the importance of data-driven personalization, and building systems that connect strategy with execution. Learn more at https://www.coffee.ai/
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58:46
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58:46
CRMageddon: the battle of the incumbents vs. the upstarts
Andreessen Horowitz investor Marc Andrusko explores how AI is transforming the CRM landscape and go-to-market strategies. He discusses why the traditional sales tech stack of 20+ tools costing millions is ripe for disruption, how AI-native startups can challenge incumbents like Salesforce through new go-to-market approaches, and why outcome-based pricing models are emerging. The conversation covers the breakdown of GTM organizational silos, how six-person AI companies are landing seven-figure deals through labor replacement, the evolution from per-seat to consumption pricing, and why venture capital’s role remains crucial despite smaller teams achieving massive scale. Andrusko also touches on API access battles between incumbents and newcomers, plus shares insights on building AI-first sales organizations. Learn more at https://www.coffee.ai/
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55:53
Breaking Barriers in Revenue Leadership and Immigrant Entrepreneurship
This episode of Revenue Renegades features a candid conversation with Neil Weitzman, the founder of a fractional CRO and go-to-market advisory firm, who also co-founded a club supporting immigrant entrepreneurs. Topics include the impact of personal branding on sales, the challenges and benefits of family business partnerships, patterns in organizational change management, and the rise of AI in sales—from SDR tools to recruiting efficiency. Neil shares insights from parachuting into multiple companies, discusses gaps in support for international founders, and offers practical examples of pilot programs and technology adoption to drive real business improvement. Learn more at https://www.coffee.ai/
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47:06
Breaking the Sea of Sameness: Building Community and Redefining Revenue Creation
This episode of Revenue Renegades dives into the story behind RevGenius and the rise of modern revenue communities. From starting as a simple LinkedIn chat during COVID to growing into a 55,000-member global hub, we explore why inclusivity, trust, and creativity matter in go-to-market strategy. Jared shares how today’s “revenue creators” must break free from playbooks, rethink silos, and embrace first-principles problem solving. The discussion highlights the shifting role of community, the dangers of sameness, and how companies can stay truly different in the AI-driven future of sales and marketing. Learn more at https://www.coffee.ai/
Revenue Renegades lives at the intersection of AI and sales. Step into the cutting edge with Doug Camplejohn, Founder and CEO of Coffee.ai. Each episode features candid, no-fluff conversations with visionary founders, CEOs, and top executives. Discover actionable insights, bold strategies, and the latest in AI-driven sales innovation. This isn’t just talk—it’s your playbook for staying ahead.
Netherlands