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Cold Call

HBR Presents / Brian Kenny
Cold Call
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297 afleveringen

  • Cold Call

    Considering the Future of the BBC and Its Funding Model

    29-09-2026 | 27 Min.
    With viewership of the British Broadcasting Company (BBC) in decline, the country’s Culture Minister must recommend a new funding model for the venerated public institution which will allow the broadcaster to succeed in an increasingly competitive media environment. Harvard Business School senior lecturer Henry McGee and host Brian Kenny discuss the case, “The Future of the BBC: Public Ownership vs. Privatization,” and the different structures an institution like the BBC could have in order to operate in a financially sound and culturally impactful way.
  • Cold Call

    Dare to Be Bad at Something (from Fixable)

    22-09-2026 | 26 Min.
    Sometimes the only way to win is by finding the courage to lose. Cold Call presents a special episode from TED’s Fixable podcast. In it, the show’s hosts, Leadership Coach Anne Morriss and Harvard Business School Professor Frances Frei, challenge leaders to “dare to be bad” in order to free up capacity to excel at more important things. They share insight on the power of a strategic “no,” the value of ruthless prioritization, and how Steve Jobs and Apple delivered breakthrough innovation by strategically underperforming. Frances also explains why you can’t always trust your own instincts, and Anne reflects on the lessons she learned in her early days of parenting.
  • Cold Call

    How GEO Is Changing the Role of Brand Manager

    15-09-2026 | 31 Min.
    AthenaHQ, a startup that helps brands monitor, protect, and optimize their visibility across conversational AI engines like ChatGPT, Claude, and Gemini was founded in 2025. Co-founded by Andrew Yan, the company built a platform that enables major consumer brands, B2B software companies, and marketing agencies to track their share of voice, correct factual errors in AI responses, and manage their reputation across generative answer engines. In this episode, Harvard Business School associate professor Julian De Freitas and AthenaHQ co-founder and CEO Andrew Yan join host Brian Kenny to discuss the case “AthenaHQ: Building Brands for AI Search,” exploring how marketers are navigating the new world of generative engine optimization (GEO), the so-called “dark funnel” of customer engagement, and the need for brand managers to optimize for brand sentiment and accuracy not just search rankings.
  • Cold Call

    Best of Cold Call: The Bumpy Road to Expanding a Fleet of Electric School Buses

    01-09-2026 | 32 Min.
    How do you scale innovation in a fragmented system you don’t fully control? That is the challenge Highland Electric Fleets faced as it worked to replace diesel school buses with electric vehicles across the United States. In this episode from 2025, Harvard Business School professor Rosabeth Moss Kanter and Highland Electric founder and CEO Duncan McIntyre join host Brian Kenny to discuss the Harvard Business School case, “'The Wheels on the Bus' Go Electric: Highland Electric Fleets and Partners,” and what it takes to scale a climate solution while sustaining momentum and coordinating across public and private sectors.
  • Cold Call

    Can an AI-Powered Scribe Curb Physician Burnout?

    18-08-2026 | 24 Min.
    In 2024, Mass General Brigham, the largest health system in Massachusetts, piloted an AI-powered, ambient note-taking and transcription program among a subset of clinicians to address increasing rates of staff burnout and turnover --  largely driven by the administrative burden of clinical documentation in the electronic health records (EHR). Early results showed promising reductions in clinician burnout, intention to leave, and increased physician efficiency. But concerns about the technology, including the generation of inaccurate notes with errors or hallucinations made physicians resistant to learn and adopt it into their workflows. Harvard Business School Associate Professor Susanna Gallani and host Brian Kenny discuss the challenges leadership at the health care organization anticipated as they considered scaling the AI technology responsibly in the case: The AI Scribe: Enhancing Physician Presence and Curbing Burnout at Mass General Brigham
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Cold Call distills Harvard Business School's legendary case studies into podcast form. Hosted by Brian Kenny, the podcast airs every two weeks and features Harvard Business School faculty discussing cases they've written and the lessons they impart.
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