The Produce Industry Podcast w/ Patrick Kelly

This week on Fresh From the Field Fridays, Dan the Produce Man and Ross the Produce Boss welcome Caroline Lewis, founder of The Farmer’s Feed—all about reconnecting people with the farmers who actually grow their food.
We dig into the cabbage trend that’s heating up in foodservice and retail, talk about why farmers need to tell their own stories, and how getting closer to the consumer really matters right now. We also hit on Valentine’s Day strawberries, a little floral, and what it all means at store level.
It’s real people, real farmers, real food—right here on Fresh From the Field Fridays, from the Produce Industry Network, powered by AgLife Media.
Check it out at aglifemedia.com.

What happens when exploration gives way to administration - and adventure turns into power? How did a royal garden become the beating heart of a global botanical empire? And how did Joseph Banks, without leaving London, reshape landscapes, economies, and diets across the world?
In this episode, John and Patrick move from the drama of ocean voyages to the quieter - but far more consequential - world of Kew Gardens, where Banks transforms botany into infrastructure, plants into policy, and seeds into instruments of empire. From globe-spanning networks of plant hunters to glasshouses, diplomacy, and even Britain’s first brush with cannabis, this is where Banks stops collecting plants - and starts running the system.
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In Sponsorship with Cornell University: Dyson Cornell SC Johnson College of Business
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In this episode of The Produce Industry Podcast with Patrick Kelly, we break down the biggest takeaways from Fruit Logistica 2026 in Berlin — from data‑driven transformation and sustainability to global trade standards and the rise of storytelling in fresh produce. Patrick also shares his personal journey across Spain, Morocco, Turkey, Egypt, South Africa, Chile, and beyond on a mission to uncover the top citrus making its way around the world.
Plus, we feature exclusive on‑site interviews with Jaime Bustamante of the DRC on trade standards and financial protection, and Hannes Taubert of VOG – Home of Apples on strategy, branding, and global communication.
If you want to understand where the fresh produce industry is heading — and what’s driving the next decade of growth — this episode delivers the insights you need.

This week on Fresh from the Field Fridays, we’re talking earthquakes, snowy weather, and the real-world challenges facing the produce industry right now. On the fresh side, we dive into Gold Nugget mandarins, Cuties in bags, Enchanted cider, cello radishes, the sweetest batch blueberries, blood orange varieties, and pineberries. We also cover bringing healthier produce options to a kids’ dance competition, Super Bowl produce ideas including crudités and snackable fruit and veg, plant-based options, and a little Valentine’s Day inspiration too.
It’s all right here on Fresh from the Field Fridays with Dan the Produce Man and Ross the Produce Boss, brought to you by the Produce Industry Network, powered by AgLife Media.
Check out aglifemedia.com today.

This week on The Global Fresh Series, we’re coming to you from Fruit Logistica in Berlin, where the global fresh produce industry gathers to shape the future of trade, innovation, and market access.
In this special episode, we share insights from the show floor and introduce a guest with years of hands-on experience doing business in the China fresh produce market. As China continues to play an outsized role in global pricing, demand, and premium fruit trends, understanding how to navigate this market has never been more critical.
Our conversation explores what it really takes to succeed in China—from market access and consumer expectations to branding, logistics, and relationship-driven business culture—while connecting those lessons to the broader global themes emerging at Fruit Logistica.
Whether you’re a grower, exporter, importer, or marketer, this episode offers timely perspective on how global trade shows like Fruit Logistica intersect with one of the world’s most influential fresh produce markets.