Send us Fan Mail You can now run Meta ads… from inside ChatGPT or Claude. In this episode, I break down Meta’s new AI Ad Connectors and what they mean for agencies and in-house teams. From pulling performance reports to launching campaigns in plain English, the way we manage ads is changing fast. I’ll walk you through what’s possible, where the risks are, and why your role is shifting from media buyer to agent manager. Want to go deeper on AI? 📖 Buy AI Playbook 📩 Get my weekly LinkedIn newsletter, Human in the Loop. 🎓 Level up with the CPD Accredited AI Playbook Diploma 📞 Let's talk about AI training for your team: digitaltraining.ie or publicsectormarketingpros.com if you are in government or publics sector.
Ep 386: Is AI Coming for Consultants?
13-05-2026 | 5 Min.
Send us Fan Mail Is AI coming for consultants, or working through them? In this episode, I break down two major moves from OpenAI and Anthropic partnering with global consulting giants like McKinsey & Company and Boston Consulting Group. I also explore what this means for the future of work, why domain expertise is becoming the most valuable skill, and how your role is likely to evolve in an AI-driven world. Want to go deeper on AI? 📖 Buy AI Playbook 📩 Get my weekly LinkedIn newsletter, Human in the Loop. 🎓 Level up with the CPD Accredited AI Playbook Diploma 📞 Let's talk about AI training for your team: digitaltraining.ie or publicsectormarketingpros.com if you are in government or publics sector.
Ep 385: Gemini Agent Designer
12-05-2026 | 5 Min.
Send us Fan Mail Google just made it possible to build AI agents with no code. In this episode, I break down Gemini Agent Designer, Google’s new tool inside Gemini Enterprise that lets you create powerful, workflow-driven AI agents using plain English. From automating FOI requests to managing procurement tasks, this is a major shift in how organisations build and deploy AI. But with power comes responsibility. I also cover access, costs, and the governance you need in place before you start. Want to go deeper on AI? 📖 Buy AI Playbook 📩 Get my weekly LinkedIn newsletter, Human in the Loop. 🎓 Level up with the CPD Accredited AI Playbook Diploma 📞 Let's talk about AI training for your team: digitaltraining.ie or publicsectormarketingpros.com if you are in government or publics sector.
Ep 384: EU Agrees to Simplify AI Rules
11-05-2026 | 7 Min.
Send us Fan Mail The EU is rewriting its own AI rulebook, and it’s happening in real time. In this episode, I unpack the latest changes to the EU AI Act, from extended deadlines for high-risk AI to new bans on deepfake nudity and upcoming watermarking rules. I’ll break down what’s changed, what’s coming next, and what you should be doing right now to stay compliant and competitive. Want to go deeper on AI? 📖 Buy AI Playbook 📩 Get my weekly LinkedIn newsletter, Human in the Loop. 🎓 Level up with the CPD Accredited AI Playbook Diploma 📞 Let's talk about AI training for your team: digitaltraining.ie or publicsectormarketingpros.com if you are in government or publics sector.
Ep 383: SEO to AI Citations with Kevin Roy
09-05-2026 | 21 Min.
Send us Fan Mail What if ranking on Google is no longer the goal, and being cited by AI is? In this episode, I’m joined by Kevin Roy, founder and CEO of GreenBanana SEO, to unpack what SEO looks like in the age of AI, and why this might just be the industry’s “golden era.” We dive into the rise of the citation economy, how AI is reshaping search behaviour, and why authority is now the most valuable asset you have online. Kevin shares practical strategies you can start using today, from structuring content for AI to proving credibility so you actually get cited. We also tackle the big questions: Are websites really disappearing? How do you measure success in a zero-click world? And what should every business owner be doing right now to stay visible? If you want to future-proof your digital presence, this is a conversation you can’t ignore. Want to go deeper on AI? 📖 Buy AI Playbook 📩 Get my weekly LinkedIn newsletter, Human in the Loop. 🎓 Level up with the CPD Accredited AI Playbook Diploma 📞 Let's talk about AI training for your team: digitaltraining.ie or publicsectormarketingpros.com if you are in government or publics sector.
Introducing the AI SIX Podcast: Learn AI on the GoArtificial intelligence is changing marketing, offering new ways to connect, create, and deliver value. To help marketers adapt, I’m introducing the AI SIX Podcast – a practical, daily resource designed to make AI learning manageable and relevant.What Is the AI SIX Podcast?The AI SIXPodcast is a six-minute daily podcast tailored for marketers looking to understand and use AI effectively. Hosted by me, Joanne Sweeney, a communications and marketing practitioner, author, and trainer with years of experience in digital transformation, this podcast provides clear, actionable insights to support your work.Why Six Minutes?Marketers often have busy schedules. The AI SIX Podcast offers focused content you can fit into your day, whether during your morning routine, commute, or a short break. Each episode delivers practical tips you can apply immediately, helping you stay informed without feeling overwhelmed.What to ExpectHere’s what the podcast includes:Daily Episodes: Updates and advice on AI tools, trends, and how to use them in marketing.Weekly Long-Listen Interviews: On Saturdays, a 20-minute session featuring experts and professionals sharing their experiences with AI in marketing.Practical Guidance: Strategies for integrating AI into workflows, improving efficiency, and using AI responsibly.Who Is This Podcast For?This podcast is ideal for marketing professionals who want to:Learn how AI can streamline marketing tasks.Find tools that improve efficiency and creativity.Understand how to incorporate AI ethically and effectively.Stay informed about developments in AI for marketing.
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