Send us a textIn today's long-listen episode, I'm bringing you behind the scenes of my recent AI Masterclass offered to those who pre-ordered AI Playbook before or on the day of the launch on September 12th. For my loyal podcast listener, I'm sharing snippets from the class! Need More Support? If you’re ready to explore how AI can make your marketing smarter and more efficient, check out my Professional Diploma in AI for Marketers. Or, if you’re looking for in-company training, I can help get your team up to speed. Use the code AISIX10 for a special discount just for podcast listeners. https://publicsectormarketingpros.com
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Ep 220 7 AI Updates from Adobe MAX 2025
Send us a textI was in LA for Adobe MAX last week but within 24 hours I was on an Aer Lingus flight home to say a final farewell to my life-long friend Mairead who passed away suddenly. So let’s dedicate this episode to her and to our beautiful friendship that I will deeply miss. No AI partner or conversation will ever come close to the moments we had.But I took at a look back at their keynotes on YouTube and picked out 7 updates worth noting. Need More Support? If you’re ready to explore how AI can make your marketing smarter and more efficient, check out my Professional Diploma in AI for Marketers. Or, if you’re looking for in-company training, I can help get your team up to speed. Use the code AISIX10 for a special discount just for podcast listeners. https://publicsectormarketingpros.com
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Ep 219 Mass Job Losses to AI
Send us a textIf you’ve been hiding under a rock in the last months then you might have missed the continuing job loss announcements on news feeds. LinkedIn, Amazon, Meta, and Microsoft. The announcements keep coming and the real lives of real employees are being badly affected.I think it’s time we took stock of where we are at and the reality of how we need to pivot to protect our careers. The CEO of Southeast Asia’s largest bank has publicly said her own role is at risk from AI. Whether or not that is literally true, it signals a cultural shift in how leaders frame automation and accountability.Need More Support? If you’re ready to explore how AI can make your marketing smarter and more efficient, check out my Professional Diploma in AI for Marketers. Or, if you’re looking for in-company training, I can help get your team up to speed. Use the code AISIX10 for a special discount just for podcast listeners. https://publicsectormarketingpros.com
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E9 218 Claude Skills
Send us a textI’m looking at my to-do list and I would love to delegate much of it to my assistant. I’m sure you often have this feeling too!Well, what if your AI didn’t just understand your words, but knew how you worked? How your team writes reports, formats reports, or sends follow-up emails. That’s the idea behind Claude Skills, a new feature from Anthropic that makes Claude feel less like a chatbot and more like a capable colleague.Claude Skills are essentially folders filled with instructions, scripts, and resources. When you start a task, Claude can load the right folder to deliver a result that matches your process, tone, and structure. It’s a shift from “ask and answer” to “understand and execute.”Need More Support? If you’re ready to explore how AI can make your marketing smarter and more efficient, check out my Professional Diploma in AI for Marketers. Or, if you’re looking for in-company training, I can help get your team up to speed. Use the code AISIX10 for a special discount just for podcast listeners. https://publicsectormarketingpros.com
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Ep 217: Vibe Coding for Beginners
Send us a textIn this episode of AI Six, I explore one of the most exciting new trends in artificial intelligence, vibe coding.Forget writing lines of code. Vibe coding is all about describing your idea, tone, and intention, and letting AI build it for you. From apps and websites to digital dashboards, tools like Lovable, Replit Agent, and Bolt.new are empowering communicators and creators to move from brief to build in minutes.I explain how this shift from prompts to products gives storytellers and marketers a creative edge, breaking down how to start your own vibe coding project and when to bring in technical support. Need More Support? If you’re ready to explore how AI can make your marketing smarter and more efficient, check out my Professional Diploma in AI for Marketers. Or, if you’re looking for in-company training, I can help get your team up to speed. Use the code AISIX10 for a special discount just for podcast listeners. https://publicsectormarketingpros.com
Introducing the AI SIX Podcast: Learn AI on the GoArtificial intelligence is changing marketing, offering new ways to connect, create, and deliver value. To help marketers adapt, I’m introducing the AI SIX Podcast – a practical, daily resource designed to make AI learning manageable and relevant.What Is the AI SIX Podcast?The AI SIXPodcast is a six-minute daily podcast tailored for marketers looking to understand and use AI effectively. Hosted by me, Joanne Sweeney, a communications and marketing practitioner, author, and trainer with years of experience in digital transformation, this podcast provides clear, actionable insights to support your work.Why Six Minutes?Marketers often have busy schedules. The AI SIX Podcast offers focused content you can fit into your day, whether during your morning routine, commute, or a short break. Each episode delivers practical tips you can apply immediately, helping you stay informed without feeling overwhelmed.What to ExpectHere’s what the podcast includes:Daily Episodes: Updates and advice on AI tools, trends, and how to use them in marketing.Weekly Long-Listen Interviews: On Saturdays, a 20-minute session featuring experts and professionals sharing their experiences with AI in marketing.Practical Guidance: Strategies for integrating AI into workflows, improving efficiency, and using AI responsibly.Who Is This Podcast For?This podcast is ideal for marketing professionals who want to:Learn how AI can streamline marketing tasks.Find tools that improve efficiency and creativity.Understand how to incorporate AI ethically and effectively.Stay informed about developments in AI for marketing.
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