

Ep. 3 - Mastering sustainable profitability with Profit Streams
12-11-2025 | 30 Min.
Show Notes: Ep. 3 - Mastering sustainable profitability with Profit StreamsIn this episode, Judith and Sukie interview Sebastiaan Zuiddam on the topic of Profit Streams. This new systemic approach is designed to help software companies establish lasting profitability. They discuss how companies can move past traditional pricing models and embrace a holistic view of value creation across the entire customer lifecycle.Learn how to identify hidden risks in your pricing strategy, overcome budget constraints for innovation, and align your business around what truly matters for sustained growth. Download the Profit Streams™ Canvas. To get started with the framework discussed in the episode, you can download the Profit Stream™ Canvas and learn more about it on the official Connected Movement website:Profit Streams Framework Page: https://connected-movement.com/en/profit/We welcome contributions from the community! Do you have a question? Did you agree or disagree with something on the pod? Send your comments or question to [email protected], either as text or as an audio file. For audio, try to keep to 90 seconds.Visit https://connected-movement.com/ for more information on how we help organisations truly transform their business.#StayConnected

Ep. 2 - How transformations succeed or fail
07-10-2025 | 34 Min.
Show Notes: Ep. 2 – How transformations succeed or fail.In this episode, Judith van Hoof and Sukie Kang cut through the noise to discuss what a true business transformation really is. It's certainly not a project or programme. We explore why clarity is paramount and how success hinges on a clear vision of the North Star—the intended destination that every employee and leader can align with. Crucially, we talk about the difference between leaders providing mere buy-in and actively engaging and role-modelling the desired behaviour, noting that a lack of proactive executive engagement is often the number one reason transformations falter.Beyond vision and leadership, we dive into the practical factors that turn transformation into reality, including the importance of setting boundaries by using backlogs to reserve space for change-related work. This directly combats employee burnout from taking on change in addition to their day job. We also cover the critical people aspects, discussing how to address the twin anxieties of learning (will I be able to do my job?) and survival (will I still have a job?), which requires transparent communication and robust training to ensure people are not just enabled, but feel safe to succeed.We welcome contributions from the community! Do you have a question? Did you agree or disagree with something on the pod? Send your comments or question to [email protected]—either as text or as an audio file. For audio, try to keep to 90 seconds.Visit https://connected-movement.com/ for more information on how we help organisations truly transform their business.#StayConnected

Connected, the movement. An introduction of the CEO
14-3-2025 | 36 Min.
Show Notes: Ep 1 - Connected, the movement. An introduction of the CEOIn this first episode, Jeroen Jan Elzinga, CEO of Connected Movement, sharing what the movement is and does and why we are launching this podcast.We welcome contributions from the community! Do you have a question? Did you agree or disagree with something on the pod? Send your comments or question to [email protected], either as text or as an audio file. For audio, try to keep to 90 seconds.Visit https://connected-movement.com/ for more information on how we help organisations truly transform their business.#StayConnected



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