Unlocking Behaviour Change

Continuing on the ‘Top 5 Decision Fails’, Robert and Jamie discuss: ‘I didn’t think’. Why don’t leaders appear to think through the consequences of starting wars? When will the AI bubble burst?

Thinking things through comes in three main flavours: depth of analysis, breadth of analysis, and choice of 'decision rule'. Depth in the sense of tracing the possible consequences and their consequences far enough ahead, and breadth in terms of thinking about the whole 'system' that is affected by the decision. The 'decision rule' is about what criteria you are going to use to make the choice.

Feel free to suggest future topics via the contact page in the Unlocking Behaviour Change Website.

All this and more in today’s episode . . . 

Want more? Check out our latest books:  

Energise: The Secrets Of Motivation: https://shorturl.at/bbA7y 

React: Harness Your Animal Brain: https://shorturl.at/yiFQ9  

Sign up to Robert’s Substack: https://robertwest100.substack.com/  

Subscribe to the UBC YouTube channel: https://www.youtube.com/@unlockingbehaviourchange

In this mini-series on the top five decision fails, Robert and Jamie discuss five important things we fail to do, or do properly, that lead to mistakes in decision-making. We don't claim that this is the be-all and end-all, but we put them forward as ones that are probably really worth paying attention to in order to improve the way we make decisions.

This episode covers 'I didn't check'. We have information that is relevant to the decision, or think we have, but we don't take the time or make the effort to check that the information is correct. Of course, we can take checking too far, but mostly we should probably dial checking up rather than down ... If something doesn't look right - check!

Want more? Check out our latest books:  

Energise: The Secrets Of Motivation: https://shorturl.at/bbA7y 

React: Harness Your Animal Brain: https://shorturl.at/yiFQ9  

Sign up to Robert’s Substack: https://robertwest100.substack.com/  

Subscribe to the UBC YouTube channel: https://www.youtube.com/@unlockingbehaviourchange

In this new mini-series, Robert and Jamie go through candidates for the five biggest decision-making mistakes and how to avoid them - maybe. The first one is ‘I didn’t look’ . . . Sounds obvious - but there are important nuances.

Robert and Jamie also discuss psychologists trying to make people look stupid ... 

And in the podcast, Robert refers to a questionnaire he developed in the 1990s called 'The Decision-Making Questionnaire (DMQ)' which he developed with colleagues to help discover what makes one person more likely to have a car crash than someone else. Here is a link to the main article on this. And here is a link to a website where you can get the questionnaire. 

Want more? Check out our latest books:  

Energise: The Secrets Of Motivation: https://shorturl.at/bbA7y 

React: Harness Your Animal Brain: https://shorturl.at/yiFQ9  

Sign up to Robert’s Substack: https://robertwest100.substack.com/  

Subscribe to the UBC YouTube channel: https://www.youtube.com/@unlockingbehaviourchange

The Behaviour Change Wheel is geared towards behaviour change interventions that might be delivered by governments, comms agencies, service providers, companies or teams whose role is to influence the behaviour of whole populations, subpopulations, groups or individuals. But what about the everyday behaviour change among families and friends? What can we say about how to influence behaviour in these cases?

At the request of a colleague at a recent conference, Robert and Jamie focus on the informal behaviour change in families and peer groups. 

Robert has also been updating the www.unlockingbehaviourchange.com website and foolishly, or bravely, agrees in this podcast to consider requests for topics which you can post using the email address on the website. 

Want more? Check out our latest books:  

Energise: The Secrets Of Motivation: https://shorturl.at/bbA7y 

React: Harness Your Animal Brain: https://shorturl.at/yiFQ9  

Sign up to Robert’s Substack: https://robertwest100.substack.com/  

Subscribe to the UBC YouTube channel: https://www.youtube.com/@unlockingbehaviourchange

Robert and Jamie delve into a class of Behaviour Change Techniques called 'Advise specific behaviour BCTs' in the BCT Ontology. Some are a bit weird, but among them is advising on practice. They discuss what’s the best way to practice a new skill, like a musical instrument. Should you have a beer in the middle of a run? What’s it like driving with your dad before a driving test? Find out all this and more in today’s episode!  

Want more? Check out our latest books:  

Energise: The Secrets Of Motivation: https://shorturl.at/bbA7y 

React: Harness Your Animal Brain: https://shorturl.at/yiFQ9  

Sign up to Robert’s Substack: https://robertwest100.substack.com/  

Subscribe to the UBC YouTube channel: https://www.youtube.com/@unlockingbehaviourchange